The bookies find a number of ways to cast a bet on TV reality shows, there is always a market for The outright winner and most including I'm a Celebrity offer an option to bet on the next character to be eliminated/evicted from the proceedings.
After the first week of the competition, when the public vote for their choice to take part in the Bushtucker trials, the numbers become whittled down at the rate of one celebrity a day. Bookmakers offer daily books on who the next evictee will be and given that the show only lasts for three weeks, adds some real fun to the betting process.
Please bear in mind this market will only be available at certain times throughout the series.
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